B2B Website Design & Build
From: £25,000
A B2B website has one job: turn the right strangers into qualified conversations. Not impress your competitors. Not win design awards. We've built 150+ B2B websites that move conversion rates from 1–2% to 4–8% by getting positioning, structure and proof in the right places.
What you get
- Conversion architecture — Sitemap, page-level wireframes and CTA hierarchy designed around how your buyers actually decide — not how your org chart looks.
- Strategy-led copywriting — Headlines, value props and page copy written from the brand strategy outward. Every page earns its place against a commercial outcome.
- Custom visual design — A bespoke design system tied to your brand, built mobile-first and tested for accessibility (WCAG 2.2 AA).
- Performance build — Modern stack (React, Next.js or headless CMS), Core Web Vitals in the green, sub-2.5s mobile load times. Hosted with edge caching.
- Launch + handover — Analytics, schema, sitemap, on-page SEO foundations, and a 30-day post-launch optimisation sprint.
Process
- Strategy + IA — Two-week sprint: positioning audit, sitemap, conversion architecture, page-level wireframes.
- Design system — Three weeks: visual identity, component library, key page designs in Figma, prototype review.
- Build — Four to six weeks: front-end and CMS build in parallel, weekly demos, iterative QA.
- Launch — One week of pre-launch QA, soft launch, hard launch, post-launch optimisation sprint.
Key facts
- Typical timeline: 8–14 weeks
- Investment: £25k–£80k
- Best for: B2B businesses ready to make the website their #1 sales asset
- Stack options: React/Next.js, Webflow, Sanity, Contentful, Storyblok
Frequently asked questions
How much does a B2B website cost in the UK?
A serious B2B website in the UK costs £25k–£80k. Below £25k you're in template territory. Above £80k you're paying for either complex integrations or agency overheads.
How long does a B2B website take to build?
8–14 weeks from kick-off to launch is the realistic range for a custom B2B site. Anything under 6 weeks usually skips strategy. Anything over 16 weeks usually means scope creep.
What's the best CMS for a B2B website?
It depends on your team. Sanity and Contentful are best for marketing teams that publish a lot. Webflow is best for design-led brands with low-volume content. Custom CMS only if you have specific workflow needs.
Do you handle SEO during the build?
Yes — on-page SEO, schema, sitemap, redirect mapping, Core Web Vitals and crawlability are baked into the build. We don't bolt them on at the end.