B2B SEO Services
SEO that ranks you for the queries your buyers actually search.
B2B SEO is the practice of ranking for commercial-intent queries that your buyers search at the bottom of the funnel. A typical UK retainer runs £3k–£10k/month and shows meaningful ranking lift within 3–6 months.
Most B2B SEO is either a technical audit nobody implements or a content factory that ranks for keywords nobody buys from. We do neither. We build topical authority around the queries your real buyers type when they're ready to talk.
How we work
Want us to run this, or help your team run it? See how our pricing works.
Time to results
3–6 months for ranking lift, 9–12 for compounding traffic
Best for
B2B businesses where buyers actively search before buying
Stack
GA4, Search Console, Ahrefs, Screaming Frog
The deliverables
Technical SEO foundation
Site audit, crawlability, schema, Core Web Vitals, internal linking, sitemap and indexation. Fix the foundation before you spend a pound on content.
Commercial keyword strategy
We don't chase volume. We map the queries your buyers actually use at the moment they're ready to buy, and build to own them.
Topical cluster build-out
Pillar pages, supporting articles, and internal linking that signals expertise to Google. The same approach that ranks AI-era sites.
Content production
Long-form, structured, schema-rich content written by people who understand B2B buying.
AI search optimisation
Content engineered to be cited in ChatGPT, Claude, Perplexity and Google AI Overviews — with llms.txt, markdown endpoints and answer-first structure.
How we work
01
Audit
Technical SEO audit, keyword opportunity analysis, competitor gap analysis, content inventory.
02
Strategy
12-month roadmap with prioritised quick wins and topical cluster map.
03
Execute
Monthly sprints: technical fixes, new content, internal linking, schema, AI-surface optimisation.
04
Measure
Monthly reporting on rankings, clicks, conversions and AI citations. Quarterly strategy review.
150+
150+ B2B brands built
£16m+
£16m+ pipeline generated
92%
92% client retention
2018
Founded 2018
Frequently asked questions
How long does B2B SEO take to work?
Plan for 3–6 months to see meaningful ranking improvements and 9–12 months for traffic to compound. Faster results usually mean the wrong keywords.
How much does B2B SEO cost in the UK?
Realistic UK SEO retainers run £3k–£10k per month. Anything below £3k either skips technical work or skips content production. Anything above £10k is enterprise.
What about AI search and ChatGPT?
AI search is now part of every credible SEO programme. We optimise for Google AI Overviews, ChatGPT, Claude and Perplexity citations using llms.txt, structured data, and answer-first content patterns.
Do you do link building?
Yes — but earned links through PR, content partnerships and digital PR campaigns. No PBNs, no link schemes, no anything Google would penalise.
Selected case studies
Ready to talk?
No hard sell. Just a conversation about where you are, where you want to go, and whether we're the right fit.