

Build your brand.
Upgrade your marketing.
Make sales easier.
A full-service marketing agency with a
handful of product offerings across branding, websites, marketing and content.
We’ve got you covered with specific specialists in every corner.
150+
Projects Delivered
150+ B2B Companies Rebranded
What we do
What we do
Branding
A reverse-engineered approach with your ideal customers in mind at all times, we build a brand they will love. Strategy and positioning first with purpose, vision and values etc., through the fluffier stuff with logos, colour palettes and collateral.
We employ a commercial > colours mindset, focused on ROI, not vanity.
Websites
We take a well-positioned brand with a powerful brand identity and bring it to life with a website as its home. Once again, user journeys and calls to action take priority – making sure it’s set up to make money – and then we get creative.
Revenue-generating websites often don’t need bells and whistles. Just strategy prior to design.
Content
Many business leaders have realised that we need to promote content to generate returns these days. (By returns, we mean leads, not ‘likes’). But we get it. It is time-consuming, mentally draining, and can seem awkward, as much as thinking about topics, editing ideas, and scheduling posts seems painful.
We remove said pain by creating a consistent social schedule set up for proper personal brand building (without the need for pictures of your dog).
Strategic Marketing
It’s hard to know what to believe when it comes to marketing. Countless quick-win gurus. Many methodologies people swear by rigidly. One-size-fits-all approaches everywhere you look. We’re not that.
Top-level marketing strategies which generate conversations. Specific to you and your target audiences – not whatever solution happens to be on the shelf.


“Since working with Potent to rebrand and reposition our business offering, we’ve broken all revenue targets, doubled in size from a headcount perspective, moved to a new London HQ and successfully launched a US division.”



“We worked with Sam, Rich, and the Potent team to take our business and brand to the next level. The exercise has given us further confidence to grow and expand within our market. If you're looking to evolve your business, then I'd highly recommend speaking with Potent.”



“Since working with Potent and launching our new brand, we have exceeded all headcount, revenue and expansion goals. We’re delighted with the results; enough said!”



“Being a company that likes to innovate and push boundaries it was fabulous to now work with someone who quickly grasped our vision and pushed us to challenge ourselves on who we thought we were. I wholeheartedly recommend Potent to anyone looking to revolutionise their brand, website and/or marketing output.”





Our Services
A selection of our typical services, but covering Brand & Websites, Growth Marketing and Content Creation.
60 - Day Brand & Website Transformation
A total overhaul of your brand messaging, visual identity, website and marketing collateral.
‘Reel’ Video Content
Monthly done-for-you video content service for business leaders personal brands’, requiring only an hour a month of your time. You turn up via a video meeting. We do the rest
30-Day Growth Marketing
Implementing a tangible marketing strategy which centres on asset creation and building sales pipeline.
Something more Bespoke?

We never put people in boxes, and no two projects are ever the same, so we’re happy to build a package suited to you.
Why potent?
Meet the three behind the brand
Why potent?
Meet the three behind the brand

Sam Rasdall
Co-Founder
Managing Director of previous 7-Figure Marketing Agency.
Rebranded 150+ B2B Companies.

Rich Evans
Co-Founder
Owner/Investor/Shareholder of 8
profitable businesses.
Exited Marketing Agency
Owner (MBO).

Tristan Rushworth
Investor
7-Figure Marketing-Tech Start-Up Owner.
Supported >350 Business Owners to Grow
Our Services
A selection of our typical services, but covering Brand & Websites, Growth Marketing and Content Creation.
60 - Day Brand & Website Transformation
A total overhaul of your brand messaging, visual identity, website and marketing collateral.
30-Day Growth Marketing
Implementing a tangible marketing strategy which centres on asset creation and building sales pipeline.
‘Reel’ Video Content
Monthly done-for-you video content service for business leaders personal brands’, requiring only an hour a month of your time. You turn up via a video meeting. We do the rest.
Something more Bespoke?

We never put people in boxes, and no two projects are ever the same, so we’re happy to build a package suited to you.
Why potent?
Meet the three behind the brand
Why potent?
Meet the three behind the brand

Sam Rasdall
Co-Founder
Managing Director of previous 7-Figure Marketing Agency.
Rebranded 150+ B2B Companies.

Rich Evans
Co-Founder
Owner/Investor/Shareholder of 8
profitable businesses.
Exited Marketing Agency
Owner (MBO).

Tristan Rushworth
Investor
7-Figure Marketing-Tech Start-Up Owner.
Supported >350 Business Owners to Grow