# B2B Marketing Agency Edinburgh > Potent serves B2B businesses across Edinburgh and Scotland with brand strategy, website design, content and demand generation. Strong specialisms in fintech, financial services and professional services. Edinburgh is one of the UK's deepest financial services and fintech hubs, with a growing B2B tech ecosystem. We work with Edinburgh-based B2B businesses that want strategic marketing depth — without compromising on senior delivery. ## Why Edinburgh We work with Edinburgh and Scottish clients remotely with periodic in-person sessions. Strong sector experience in fintech and financial services — Edinburgh's defining categories. ## Areas served - Edinburgh city centre - Leith - Edinburgh business district - Glasgow - Aberdeen - Dundee - Wider Scotland ## Local context - **Sector strength**: Fintech, financial services, tech, professional services - **Financial services hub**: UK's second financial centre - **Engagement model**: Remote-first with periodic in-person workshops - **Typical clients**: Scale-ups and established B2B businesses ## FAQs ### Do you work with Edinburgh businesses? Yes — including fintech, financial services and professional services across Edinburgh and the wider Scottish market. ### Do you have experience with fintech? Yes — we have deep specialism in B2B fintech, including regulated firms. Edinburgh is one of the strongest fintech ecosystems in the UK. ### Can you meet in person in Edinburgh? Yes — for strategic workshops, customer research and launch sessions. Day-to-day work is remote. ### What does a B2B marketing engagement cost in Edinburgh? Brand strategy £15k–£40k, brand + website builds £40k–£100k, retainers £4k–£15k/month. Same pricing as we offer London-based clients. Canonical: https://potentpositioning.com/locations/edinburgh